Facebook Pixel

items

My Shopping Cart

850.000000
-78%

Six Billion Shoppers

Special Price Rs.850.00 RRP: Regular Price Rs.3,801.00
From China to India to Nigeria, e-commerce is entering a golden era in countries that were long left out of the e-commerce gold rush experienced in the West. If the story of the first twenty years of e-commerce's growth was set in developed markets, the story of the next twenty years will be set in emerging ones. The rise of e-commerce in emerging markets is being driven by three major trends: widespread internet adoption, a rising middle class, and, most importantly, innovative new business models that serve the needs of local customers better than the models used by western e-commerce giants.

Six Billion Shoppers takes readers on an exciting and colorful journey around the world to visit the next e-commerce mega markets and explore how a new e-commerce boom is opening opportunities for entrepreneurs and global brands alike. Traveling through Nigeria, China, India, Southeast Asia, and Latin America, Porter Erisman addresses e-commerce across these new markets and what it means for western brands. He argues that e-commerce in developing countries is revolutionary and will play a much larger role in emerging markets than in the West. With e-commerce in emerging markets entering a rapid period of expansion, Six Billion Shoppers explains how to seize the massive opportunity created by emerging market consumers and provides practical advice on how to ride this new business trend.
- +
Availability:In stock
* The book images and summary displayed may be of a different edition or binding of the same title.
Frequently Bought With
Silence (Hb)
Silence (Hb)
Special Price Rs.850.00 RRP: Regular Price Rs.3,163.00
All The Difference
All The Difference
Special Price Rs.700.00 RRP: Regular Price Rs.3,509.00
The Teenage Guide to Life Online? (Ingl?S) Tapa Blanda
The Teenage Guide to Life Online? (Ingl?S) Tapa Blanda
Special Price Rs.700.00 RRP: Regular Price Rs.2,142.00
Lion & Tiger & Bear : Tag! You'Re It!
Lion & Tiger & Bear : Tag! You'Re It!
Special Price Rs.1,060.00 RRP: Regular Price Rs.2,922.00
Toot, Toot! All Aboard The Farm Train!
Toot, Toot! All Aboard The Farm Train!
Special Price Rs.1,280.00 RRP: Regular Price Rs.3,479.00
The New Girl
The New Girl
Special Price Rs.350.00 RRP: Regular Price Rs.3,339.00
Captain America: Sam Wilson Civil War Ii
Captain America: Sam Wilson Civil War Ii
Special Price Rs.1,410.00 RRP: Regular Price Rs.3,618.00
Murderous Maths: Magic of Maths
Murderous Maths: Magic of Maths
Special Price Rs.700.00 RRP: Regular Price Rs.1,874.00
Shades of Green
Shades of Green
Special Price Rs.700.00 RRP: Regular Price Rs.3,482.00
Little Lion
Little Lion
Special Price Rs.850.00 RRP: Regular Price Rs.3,070.00
Capturing Mood, Ambience & Dramatic Effects
Capturing Mood, Ambience & Dramatic Effects
Special Price Rs.1,410.00 RRP: Regular Price Rs.6,568.00
Hoax: Hitler's Diaries, Lincoln's Assassins, and Other Famous Frauds
Hoax: Hitler's Diaries, Lincoln's Assassins, and Other Famous Frauds
Special Price Rs.850.00 RRP: Regular Price Rs.6,579.00
The Tempest
The Tempest
Special Price Rs.700.00 RRP: Regular Price Rs.2,629.00
The Company of Ghosts
The Company of Ghosts
Special Price Rs.700.00 RRP: Regular Price Rs.2,334.00
Petit Jardin Greennotes
Petit Jardin Greennotes
Special Price Rs.700.00 RRP: Regular Price Rs.2,870.00
Juniors
Juniors
Special Price Rs.700.00 RRP: Regular Price Rs.2,410.00
Poor Doreen: A Fishy Tale (HB)
Poor Doreen: A Fishy Tale (HB)
Special Price Rs.700.00 RRP: Regular Price Rs.2,919.00
The Wisdom of My Grandmothers
The Wisdom of My Grandmothers
Special Price Rs.700.00 RRP: Regular Price Rs.3,399.00