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About Us

The first Big Bad Wolf Book Sale was held in Malaysia in 2009 and proved to be a tremendous success. In 2016, Big Bad Wolf went global, holding its first overseas book sale in Indonesia, and has now visited more than 30 cities in 11 countries including Cambodia, Myanmar, Pakistan, the Philippines, South Korea, Sri Lanka, Taiwan, Thailand and United Arab Emirates. Millions of customers have attended these physical book sale events offering a huge range of great books at affordable prices.
Now, the Big Bad Wolf Book Sale has moved online and continues to offer books at the same amazing discounts,
as high as 90%!
The Big Bad Wolf Online Book Sale in Malaysia is the fourth such online sale after successful roll-out in Thailand, Sri Lanka and Singapore.
More than just a sale, Big Bad Wolf Books is a global reading advocacy programme. Its mission is to cultivate the reading habit around the world and build a new generation of readers by making books affordable and accessible to everyone. In this way, the World’s Biggest Book Sale inspires people to chase their dreams and empowers them with knowledge.

Big Bad Wolf’s low prices encourage customers to take a chance on new authors and types of books they might never otherwise try. Readers will find an incredible range of titles across genres as diverse as science-fiction, thrillers and literature, business, cookbooks, art and design, and children’s activity and reference books. Many other sought-after books to suit all tastes can be found, so everyone can experience the joy of reading.

History

2020
January:
First BBW Sale held in Cambodia, in Phnom Penh.

September:
First-ever BBW Online sale, launched in Thailand.

October:
BBW Online Book Sale, launched in Sri Lanka.

BBW Online Book Sale, launched in Singapore.

2019
January:
Big Bad Wolf Book Sale debuted in Yangon, Myanmar.

April:
Big Bad Wolf Book Sale debuted in Lahore, Pakistan.

May:
Big Bad Wolf Book Sale debuted in Mandalay, Myanmar.

June:
The Sale reached Bandung, Indonesia for the first time.

July:
The Wolf visited new cities such as Karachi, Pakistan then Pampanga, Philippines; and Seoul, South Korea.

August:
East Asia experienced its very first Sale in Taipei, Taiwan.

November:
After a success in Bandung, the Sale toured to new cities in Indonesia such as Yogyakarta, Balikpapan and Makassar followed by Taichung, Taiwan.

Back to home ground after visiting 10 cities nationwide and 22 cities globally, The Big Bad Wolf Book Sale celebrates its 10th anniversary with a bang here in Kuala Lumpur!
2018
July:
All geared up to change the world one book at the time, the Wolf expended to Manila, Philippines in February for the first time and in Queen City of the South – Cebu, Philippines.

August:
First East Asia expansion was at Taipei, Taiwan.

October:
The Big Bad Wolf Book Sale saw the world from the heights of Burj Khalifa as the Sale marked its entry in Dubai, UAE.

November:
Wanting to end the year with more stamps on the passport, the Wolf visited Davao, Philippines; Chiang Mai, Thailand; and Medan, Indonesia.
2017
The Big Bad Wolf Book Sale flies to Colombo, Sri Lanka, for the first time while sales in Indonesia and Thailand continues to gain ground.
2016
May:
The Sale goes international for the first time! Its first stop, Jakarta, Indonesia.

August:
We head to Thailand for the first time! Launching Bangkok’s first Big Bad Wolf Book Sale.

October:
Surabaya, Indonesia, enjoys its first Big Bad Wolf Book Sale. We end the year strong with four cities in three countries in the same year.
2012-2015
The mad idea of a 24-hour Big Bad Wolf Book Sale Kuala Lumpur was introduced for the first time and the quantity of books doubled to 3 million.
2011
September:
In September, the Big Bad Wolf Book Sale rolled out as The World’s Biggest Book Sale by offering 1.5 million books on sale for 11days at Malaysia Agro Exposition Park, Serdang (MAEPS) turning the Book Sale into the most sought-after Book Sale in Malaysia!
2010
November:
By November, the Big Bad Wolf Book Sale grew in size with over 300,000 books on discount at South City Plaza, Seri Kembangan.
2009
Big Bad Wolf Books Sdn Bhd was co-founded by a husband and wife duo, Andrew Yap and Jacqueline Ng who introduced their very first Book Sale at Dataran Hamodal in Petaling Jaya followed by another in November at AmCorp Mall which turned into a great success.
Red Readerhood (RRH)
RRH is Big Bad Wolf Books corporate social responsibility arm with a mission of giving the best to the least
Collaborating with local beneficiaries and organization to provide brand new books to the underprivileged, over 100,000 books have been donated to various communities locally and globally in year 2019 and the mission continues.